Thursday 19 January 2017

Finding Great Niche Keyword

You hear a lot about niche marketing online. All that means is to find a little sub section in a market, one that has decent amount of interest but not much competition and fly under the radar. To do that, you will need to find niche keywords for that niche market.

There are many great markets you can make money in online. But you will save yourself a lot of time and effort if you don’t try to go toe to toe with the ‘big boys’.

For example, lets say you want to make money in the weight loss market, which is an extremely competitive market. Why make your life harder than it needs to be by trying to go straight on against millions of competitors? That’s just silly.

Instead, why not find a ‘little’ sub section of that market where there will be much less competition but still enough interest for you to make a very nice living (and remember, this is just one website. You can repeat this method as many times as you want and have dozens of niche websites all making you money).

So, instead of focusing on such a broad term as weight loss, why not find a niche that targets “middle aged women and weight loss”? Or how about “teenage boys weight loss”? See what I mean, you are still in the weight loss market but you are targeting a more precise sub section of the market instead of trying to throw a net over the whole ocean.

Doing this will make it so much easier to make money online. It will just make your life so much simpler and you can find a great list of highly targeted keywords that you can rank for a lot more easily than you would if you went with the broad weight loss terms.

To find highly targeted keywords for your niche all you have to do is to use the free Google Keyword Tool online. Start by entering a broad search term related to your niche, say weight loss for moms. The tool will give you a list of up to two hundred variations of that keyword.

Some of the variations will work, some won’t. But it will give you a great place to start. From there you can drill down even further until you have a nice big keyword list to work from.

You also want to make sure that the keywords you choose are highly relevant to your website. Don’t choose a bunch of keywords that have a high monthly search volume if they are not highly relevant to what your website is all about. The traffic that you get won’t be very targeted and your conversions will suffer.

Finding great niche keywords is one of the most important tasks you can master to have a successful online business. Good keywords may take some time to find but when you do they are like money in the bank. Use the free tools online or invest in some down loadable software, it’s up to you. Just make sure you know what you need to look for and the difference between a good keyword and a not so good keyword.

Selling Text Links from the Blog

Ever gone online and experienced pop ups appearing left and right? This is one method website developers use to get new customers interested in buying the products or enlisting in that firms services. Though some may find it annoying, others have found this to be very helpful which is why many are still doing it.

People better know this as advertising. The medium used may be different but the same principles in promoting a brand are done using the television, the radio, print ads or in the newspaper.

The text link is considered to be the best way to introduce the contents of the blog in the market. This is because it provides specific information catering to the needs of the surfer.

First timers who do not know anything about selling text links ads should first find a website that will bring this idea to life. Those who do this are called publishers.

The first step will be to fill the websites application form. Once this is finished, both parties can begin to work on the kind of text ads that will be appealing to the customer.

Websites that offer to help sell text link ads will sometimes charge a flat rate to keep it in the air for a month. Those who don’t will want the publisher to split the profits for the number of ads purchased by the customer.

The person will be able to monitor the success of the ads by using a ranking indicator such as those used by the major search engines. If the current ones are not that successful, it is best then to try other kinds similar to how some companies diversify its products for additional revenue.

Those who are looking for text links ads should realize that it is a hit or miss thing given that there are a lot to choose from. The trick is knowing which one will be useful from those that are just trash so that money can be made.

A lot of entrepreneurs who sell text links first come up with the objectives for the campaign. Studies show that those who do this well are able to a lot of text link ads and make a decent profit.

Selling text link ads is considered to be one of the newest methods to get more traffic. The person should test it and make adjustments when necessary so that people will always come back to buy more of these from the publisher.

Wednesday 11 January 2017

Successful Niche Blogging In 12 Simple Steps (No Stress!)

How does successful niche blogging happen?

Well, it starts with a niche, of course.

Possibly, a niche you really love and have something (plenty of things!) to tell about.

But it also takes planning, committment and relationships with other bloggers.

In this guide, we will show you how to get into successful niche blogging in 12 simple steps.

(Yes, 12! Not one more!)

1. Successful niche blogging starts with… a niche (that you love!)

regret. nothing.
Ed Yourdon via Compfight
That might sounds obvious, but it’s tough to keep a blog running for years if you pick a niche you don’t really love.

And you read that image above right— once you pick a niche you are really passionate about, feelings of regret or to be mistaken or to have chosen the wrong path just don’t happen— you will be driven by your emotions and regret nothing about your choice.

That’s the number one rule for successful blogging made simple: pick a niche you feel really comfortable with, are passionate about and have tons of ideas to share about.

2. You have to understand how niche blogging works

Blogger Jane Sheeba of ProBloggingSuccess.com created an entire blog around this mission— to help new bloggers understand how niche blogging works and how to get started in the process.

The “adventure” you’re about to begin (or you have already begun) is less scary than it sounds— all you need to get started is Step #1 and then keep in mind that

niche blogging is NOT personal blogging (even though you may use anecdotes from your personal life to draw the reader in) and it has to help the reader solve the problems they encounter in their daily life within that specific niche (or industry).

That means you need to be committed to providing:

Quality, trusted and well-researched content
Hands-on, actionable advice
Motivational boosters
Expert citations or interviews your readers need
Once you agree to the above statements and points, you can move on to Step #3.

3. Pick a meaningful domain name and a reliable host

Your domain name should be short and clever, but at the same time meaningful, easy to remember and permanent, because that will become your brand.

We already wrote about the 6 best practices to pick the right domain name and the right hosting provider for your needs (for less than $100/year, too!). Make sure to read these two posts and take note before you proceed to Step #4.

4. Brainstorm your blog essentials: About Me page, Mission statement and Topics

Yes, you read it right: those two pages and blog topics are your essentials— you’re going nowhere without them.

Here’s why:

About Me page – Your users want you know who you are, what you do, and especially why they should trust you. In other words, give them one or more reasons to stick with you!
Mission statement – What is your blog about? Why did you create it? You can go easy style with your mission statement by creating a Manifesto like Carol Tice did.
Topics – Successful blogging topics may include top and low ranked keyword in your niche (see #11 for SEO!) or hot topics in niche forums and social media trends.
Get to work on these three essentials before you proceed to Step #6 — because Step #5 is actually here to tell you a bit more about the About Me page.

5. About… the About Me page

Often overlooked or sloppy written, the About Me page is actually your stronger blog asset, even more than any best Media Kits you may produce.

As we mentioned earlier, your About Me page speaks of three important things about you:

The human being behind the blog name
Why readers should trust what you say
What you do and how it relates to your core message and content
But it doesn’t end there, because your About Me page is also a good place to:

Share photos that add to your credibility as a niche blogger
Share any awards and accomplishments you achieved in your chosen niche
Share links to other blog posts (or guest posts) you’ve written on important topics related to your niche, and why
Add a short Q&A about what you do and your approach to your niche blogging mission
See Henneke Duistermaat’s post on how to write a “sparkling” about page for a fun-to-read, thorough guide.

6. Get a good design for your blog template

A good design is your blog’s first approach with the reader— it has to trigger interest and inspire trust and positive thoughts.

If WordPress is your blogging platform of choice, we have reviewed several free and paid themes over the last year— with interesting designs that appeal to the user.

A good rule of thumb is that your blog template design and color scheme should match your niche.

Keeping the psychology of colors in mind should also be a must to help your readers stay focused on content without distractions or headaches.

7. Write a GREAT first blog post!

Look at Linkarati’s first post as an example. That was something of a great first post!

When you launch your blog, you should do it with a punch— your first post should already speak of the quality you’re going to deliver from now on. We did it ourselves here at BloggingLogin with our first post about the WordPress login system and some security and design tips and tricks.

Show passion, research, interview people (you can do it easily with HARO or MyBlogU), cite other blog posts, websites, research papers and books related to your niche or its broader industry.

Make an impression on your new readers!

8. Write evergreen content

Evergreen content is content that stays helpful and current even with the passing of time.

For example, a blog post about how to grow roses in a small yard is an evergreen post: no matter how much time passes since it first went live, the way to grow roses in a small yard doesn’t change over time.

There’s a thorough guide to writing evergreen content at Web Hosting Secret Revealed and our advice is that you write at least one evergreen piece every two months, so you will have published 6 evergreen blog posts per year.

9. Create Social Media profiles for your blog

You can’t build a community around your blog if you don’t create Social Media profiles for it.

Social Media is where your audience hangs out, shares what they love, get in touch with people who think and feel alike.

Reginald Chan’s post lists the 7 most influential Social Media platforms for bloggers and we recommend you take a look and decide on what platforms to use.

We at BloggingLogin also wrote two guides to setup a business (and isn’t niche blogging a business?) on Facebook and Twitter.

10. Offer an email list, a poll or a freebie

We’re also doing a poll here! See our sidebar ->

Freebies and email lists help connect with loyal readers and turn them into subscribers (be careful how you handle conversions!).

Polls ask for user feedback and every visitor’s feedback counts in order to improve the quality of your blog content.

11. Keep your SEO in check

You should edit your blog posts for SEO after writing. Why? Simply because some search engine traffic doesn’t hurt, whether you love Google (or other search engines) or not.

This guide by Neil Patel explains the basics of keyword research in detail. Check out our organic SEO checklist, too!

12 Keep your passion flame bright!

Do your research and be passionate

If you are starting a blog you have to be passionate about what you are writing about. You cannot start a blog in a niche becuase you think it will make money or it is a niche that is poorly represented by bloggers. Along with a passion for what you are writing about, you have to have the ideas for content. 3 ideas today will not get you far! You need to have 100s of ideas.

— Cassie at All Out Blog

Successful niche blogging for money doesn’t exclude heart

A successful niche blogging business doesn’t exclude the human touch— the risk when it comes to blogging for money is that your goal changes from helping your readers and enjoying the craft of writing to make money blogging no matter the cost.

Keep your goals and your passion in sight, even when you start to earn an income from your blog. Your personal touch and unique should always shine through your content, no matter how many bucks are involved in the process.

Looking for more blogging success ideas? We think blogger Jeff Bullas has plenty to share in his post titled “10 Key Steps to Blogging Success“.

Wednesday 4 January 2017

Making Money From A Niche Blog

When it comes to creating niche web sites, many people are confused what the best approaches are to earning money from their blog.

Some blog owners are creative people who like to redesign their blog endlessly to get it just right, whilst others are born writers but do not have much of a clue when it comes to making money from their blog. Many fall in the middle between being someone focused on design and someone who only likes to write. Few people that start a blog are born businessmen or businesswomen.

Google Adsense
One of the best starting points for new bloggers is Google’s Adsense advertising system. Here they accept many thousands of different adverts every day and place them on appropriate websites (and now mobile sites too) which are relevant to the advertiser  Therefore, if you have a blog focused on the best furniture repair techniques, then advertisers looking to promote their own furniture-related business, DIY store and the like, may appear on your site.

In order to get an idea what you would receive from an ad click, you will need to have a Gmail account with Google and access Google’s own keyword research tool. This is located here: https://adwords.google.com/select/KeywordToolExternal.

When searching for relevant keywords, you will see a column entitled CPC and this tells you what the advertiser is willing to pay for a single visitor to their own site. The percentages vary for what the site owner will receive who acts as a publisher for the advert on their site, but percentages vary typically from 20-40% of the CPC. With enough traffic and ad clicks, this can add up over time.

Private Advertising
If you wish, you can also trying approaching companies yourself and selling your own ad space directly.

To be successful here, you will need to have developed a blog that is receiving several thousand unique visitors a month, possibly with a Google PageRank of 3 or higher, and it is also good to have visitors staying over a minute or more.

There are also several bloggers that have begun offering their own advertising management services, using their own advertiser list developed over time, and taking a cut of the ad sales they create for your blog.

Affiliate Products
Affiliate products is also a great way to generate additional revenue for your blog. Here you are recommending products to site visitors in the hope that they will make a purchase. You will receive an affiliate code (to identify you) when referring the visitor to the sellers’ site and if they make a purchase then you will receive an affiliate commission.

Commission rates vary from as low as 1-2% all the way up to 70+% for some products listed on Clickbank.