Friday 7 April 2017

The Growth of Blogging as a Career

You’ve heard about them within your internet circles – stories of “professional” bloggers earning thousands just by sitting in front of their computers all day, writing and publishing posts that their massive base of readers just can’t wait to gobble up and comment about. As a blogger yourself, you are largely interested in this new development of internet technology, and you are tempted to jump in the blog career bandwagon.

To begin with, your own blog gets a decent number of hits everyday, and you have a steady set of readers who religiously visit your site to see what you’ve been writing. They even post a comment or two every so often. You wonder if these are all that it takes to start a career of being a professional blogger, and if it is, you just can’t wait to quit your job to pursue this instead.

And while it is true that there has been a growth in blogging as a career, becoming a professional blogger is not as easy as it seems, and it is certainly not for everyone. Read on to see what it takes, and whether you have it or not, to have blogging as a career.

Blogging as a career entails that a blogger is being financially compensated, whether on a regular or a per-project basis, for his or her blog writing. A career of this kind arose because today, a growing number of companies are looking for writers to regularly post articles and features on their company blogs. In this way, one can say that professional blogging is a form of copywriting, and is closely related to marketing a product, brand, service, or website.

Companies usually look for bloggers with a conversational writing style, who are able to write about topics that are both timely and relevant to the company’s employees, customers and potential customers. On the one hand, such requirements are relatively easy to acquire, which means you won’t have a problem when it comes to qualification. The problem, however, is that a lot of people like you are qualified for the job as well, meaning the competition is wide open, and brutally tough.

A professional blogger must also have the patience, skills, and interest for research, as he will definitely have to scour for information to put on his blog entries, and there will be a lot of entries to write and fill up with information. Thankfully, with the internet, it’s not that difficult to do research, and there is so much information to choose from.

So if you think you have what it takes to take on blogging as a career, by all means, go for it, and be a professional blogger now.

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